Jag kan inte låta bli att älska Joe Fox's (Tom Hanks)) beskrivning i "Youve got mail" av hur Starbucks hjälper människor till bättre självinsikt:
"The whole purpose of places like Starbucks is for people with no decision-making ability whatsoever, to make six decisions just to buy one cup of coffee. Short, tall, light, dark, caf, decaf, low-fat, non-fat, etc. So people who don't know what the hell they're doing, or who on earth they are, can for only $2.95, get not just a cup of coffee but an absolutely defining sense of self: Tall! Decaf! Cappuccino!"
Tänkte bara säga det.
